SUPERBRANDS CREATED IN POLAND 2014/2015
We are pleased to announce that KOLASTYNA brand was awarded the SUPERBRANDS CREATED IN POLAND 2014/2015. Superbrands is a prestigious award given for over 18 years by the international organization The Superbrands Ltd., operating in 87 countries.
2400 brands in 110 countries have taken part in certification process. The process is intended to identify the strongest brands present on the Polish market in terms of their image. Experts, journalists and consumers create a list of brands. Then, according to the consumer research carried out by ARC Rynek i Opinia, the highly noted Polish brands are distinguished. The criteria that has been considered was brand awareness and willingness to recommend.